FOR IMMEDIATE RELEASE
TARGET MEDIA PROMOTES REBECCA ALLEN TO VP SALES & PARTNERSHIPS
Top-performing sales leader joins Senior Leadership Team to help drive the company’s next phase of growth
Harrisburg, PA — August 3, 2026 – Target Media, a leading independent global innovation and growth media solutions company, today announced the promotion of Rebecca Allen to VP Sales & Partnerships, recognizing her outstanding performance, strategic leadership, and significant contributions to the company’s continued expansion.
Since joining Target Media as Director of Sales & Partnerships, Allen has quickly established herself as one of the organization’s top-performing business development leaders. Through her ability to build trusted client relationships, identify new revenue opportunities, and develop strategic partnerships, she has played an instrumental role in accelerating Target Media’s growth across multiple industries.
In her expanded role, Allen joins Target Media’s Senior Leadership Team, where she will continue leading strategic business development while helping shape the company’s sales strategy, mentoring future sales talent, representing Target Media at key industry events, and supporting executive growth initiatives.
“Rebecca has consistently demonstrated what it means to be a trusted strategic partner to our clients and a true leader within our organization,” said Garey Bell, Chief Growth & Innovation Officer. “Her commitment to excellence, collaborative approach, and ability to deliver measurable business results have made a tremendous impact in a very short period of time. This promotion reflects both her exceptional performance and the confidence we have in her ability to help lead Target Media into its next chapter of growth.”
Allen brings more than a decade of sales leadership and marketing strategy experience, including her previous role as Sales Manager at Effectv, Comcast’s advertising sales division. Throughout her career, she has earned a reputation for developing high-performing partnerships, implementing data-driven sales strategies, and delivering measurable results for clients.
“I am honored to join Target Media’s Senior Leadership Team and grateful for the opportunity to continue building on the incredible momentum we’ve created,” said Allen. “Target Media has assembled an outstanding team with an exciting vision for the future, and I look forward to helping our clients grow while expanding the strategic partnerships that will drive our next stage of success.”
Allen’s promotion reflects Target Media’s ongoing investment in leadership development and its commitment to building a world-class organization focused on innovation, collaboration, and measurable client success.
About Target Media
An Independent Global Innovation and Growth Media Solutions Company
Target Media is a data-driven strategic planning and buying company headquartered in Harrisburg, PA. With 30+ years of experience, Target Media delivers smart, high-impact media strategies that fuel brand growth.
From traditional to emerging platforms, Target Media aligns brand messaging with target personas to deliver performance-driven campaigns. As a trusted partner to both legacy brands and disruptive start-ups, Target Media turns data into insight—and insight into action.
Fueled by collaboration and strategy, Target Media empowers clients with predictive analytics, real-time optimization, and media innovation that drives results.
Learn more at www.targetmediausa.com.
Media Contact:
Kyle Whisler
VP Media Investment & Revenue Operations
Target Media
kyle@targetmediausa.com